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Collaborating with WanderingModa

  • Writer: Miriam Rowe
    Miriam Rowe
  • Nov 5
  • 3 min read

iPad cover featuring WanderingModa’s Succulent Drape pattern surrounded by terracotta pots and succulents

Where Stories Begin


Every collaboration begins with a story: a spark of color, a texture, a moment that connects art to life.


My work is rooted in that connection. Whether it’s antique patterned linens drying in an old European courtyard or hundreds of meticulously crafted, overstuffed fruit-and-cream sandwiches in a department store in Tokyo, these moments of discovered beauty inspire me endlessly.


When I collaborate with brands, my goal is to carry that sense of exploration into something larger, translating inspiration into products that resonate with your customers.


Whether you’re a fabric company, a subscription box curator, or a lifestyle brand, my process is designed to guide you from concept to collection with clarity, innovation, and flexibility.


Animated showcase of WanderingModa collaborations with OwlCrate, PBS Fabrics, ChiAxis, and Book in a Box, inviting brands to collaborate.

Why Brands Choose WanderingModa


Working with an artist is more than outsourcing design; it’s about creating something functional and timeless that your customers will integrate into their lives.


Clients appreciate the clarity and professionalism of our collaboration process and often share that it’s an experience they would choose again.


Story-rich artwork


Each pattern begins with a narrative: a place, a season, or a moment that captures imagination. When PBS Fabrics licensed my Kudzu collection, its quiet nostalgia resonated so strongly that the collection was reprinted multiple times and became one of their most engaged social-media launches.


A seamless process


Collaborations should be enjoyable, not complicated. My workflow blends structure with flexibility, allowing space for creativity while keeping your production needs on schedule.

“Already enjoying working with you!” – Alessandro, Amigo Games


Flat lay of OwlCrate Heartless Hunter box with WanderingModa rose oven mitt and themed items on rose petals.

Design that elevates your brand


Clients often tell me their customers notice when a design carries artistic detail. The heart-shaped oven mitt created with OwlCrate for their February box received an outpouring of subscriber feedback: “So practical and beautiful!” one wrote, while others shared their photos from across the world.


Support beyond delivery


My role does not end when the final files are delivered: many collaborations naturally extend into shared events through giveaways, photography, or launch features that celebrate the design once it is out in the world.


“It was a great turnout for the giveaway! So many people were loving it!” – Madison, PBS Fabrics


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The Process


Each stage of the design journey moves smoothly from idea to finished artwork, balancing creativity with clear communication and respect for your timeline and budget.


1. Discover We begin by exploring your brand, audience, and seasonal direction. You can browse my portfolio of ready-to-license designs or start with a custom brief built around your concept, color palette, or moodboard.


Hand-illustrated Kudzu toile pattern by WanderingModa for PBS Fabrics, featuring overgrown vines and Southern scenes.

2. Collaborate This is where ideas take shape: I translate your vision into drafted artwork through sketching, motif development, and pattern planning. Some clients prefer a fully custom collection, while others license existing artwork with subtle adjustments. Contracts are handled with the same flexibility as the creative work itself, with a range of terms and prices to fit your project's scope.  “Already enjoying working with you!” – Alessandro, Amigo Games

3. Refine You’ll receive two design options tailored to your brief. Once the chosen draft is turned into the final artwork, I'll work with you to ensure the scale, color, and composition fit perfectly onto your product.

“I absolutely love them! It’s such a tough choice — both are beautiful.” – Cecilie, Book in a Box

Flat lay of PBS Fabrics x WanderingModa Kudzu fabrics with blue toile and botanical prints.

4. Deliver Once approved, I prepare organized, production-ready files in your preferred formats. I remain available throughout your development and launch to ensure the artwork is exactly what you and your suppliers need. “It’s been lovely working with you!” – Teresa, OwlCrate

5. Beyond Many collaborations continue through shared storytelling, such as giveaways, launch photography, or editorial features that connect your audience with both the artwork and the story behind it: I love connecting with art lovers from across the globe.

 “It was a great turnout for the giveaway! So many people were loving it!” – Madison, PBS Fabrics


Artist Miriam Rowe from WanderingModa, painting colorful abstract shapes on paper, sitting at a desk with brushes and plants nearby, focused expression.

Partnerships in Action


My collaborations have included projects with fabric manufacturers, subscription box curators, and international creative teams. Together we’ve produced collections that continue to sell, spark engagement, and build community.


PBS Fabrics reprinted our licensed collection due to strong demand and lasting appeal. Book in a Box launched a picnic blanket design that became a favorite among their readers. OwlCrate’s literary oven mitt inspired fans to share photos of their creations from kitchens around the world.


You can read more about these partnerships and the ideas that inspired them here


Let’s Begin


Every product tells a story. I create designs that help brands tell theirs with artistry, intention, and a spirit of innovation at every step.

When you’re ready to begin your next project, I’d love to explore how we can bring it to life together.



 
 
 

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